1. Your product is an opportunity to build something amazing - not just your wealth.
2. Given enough eyeballs, all bugs are shallow. Early on, Wikipedia had a lot of trouble with inaccuracy/plagiarizing. He could have spent $$$ to hire moderators and fix this. But his solution? Just grow the community and let them find the inaccuracies.
3. The strongest motivator is a powerful mission. If you make one edit on Wikipedia, you go to bed knowing you contributed to the world. That it’s at least a little better than you found it.” - Jimmy Wales
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