Building a billion dollar audience, learning to say no and embracing the rule of awkward silence
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Marketing Magic

Hi everyone! 

This newsletter is now sent out to 544 members in the BrainPint community. Thank you for reading each week and spreading the word! I wrote about some of the lessons I've learned getting to 500.

I told myself that if I ever reached this milestone, I'd start to connect curious & smart people in this community. If you're interested in this, please help me by filling this form up. I'm exploring one-to-one matches and/or group video calls.

This week we'll be spending a little more time on Marketing as some of you have recently asked for marketing advice. I've also got a special deal for you which features a book I love. Let's dive in.

P.S. Last week I had a fat fingers moment and caused a broken link to How the Language You Speak Influences Your Mental Frameworks. Apologies!

Cheers,
Janel

Interesting Reads

The Almanack of Naval Ravikant
Eric Jorgenson published a summary of Naval’s best life and career advice from a decade's worth of tweets, podcasts, and essays for free, or in physical form on Amazon.

Quotes I loved:

  • Play iterated games. All the returns in life, whether in wealth, relationships, or knowledge, come from compound interest
  • Become the best in the world at what you do. Keep redefining what you do until this is true. (This is related to the next article!)

Build Personal Moats
"A personal moat is a set of unique and accumulating competitive advantages in the context of your career.

Like company moats, your personal moat should be a competitive advantage specific to you that's not only durable, but compounds over time."

When should I break out of my comfort zone?
Growth and comfort don't co-exist. If we want to grow, we have to venture outside our comfort zones. Ross uses a grid to help identify which new opportunities are worth pursuing, considering, or rejecting.

Managing the App Subscription Fatigue
$5 a month seems like a small amount, until you realize you have 20 subscriptions and are burning a $100 hole in your pocket every month. Check out this actionable guide on how to prioritize what you pay for and manage your expenses.

    Learning
    man looking at computer with tons of symbols

    A 10-Step Guide to the Best Resources in the Marketing Industry

    A comprehensive, no BS list of resources to learn marketing from scratch. Marketing 101 from the Morning Brew crew.

    Some highlights: Morning Brew's referral program. Cannes' online courses

    BrainPint Special
    Google Sheets Screenshot

    Doing Content Right

    Learn about creating, writing, and scaling successful blogs and newsletters to millions of readers

    I've purchased & read this. I can't stop raving about the book. The SEO section is my personal favorite! I love that the book is structured to be actionable with exercises included in every chapter to practice what we learn. So valuable.

    Steph has kindly given me a 20% discount code for BrainPint readers: JANEL20, which I've applied to the link below. Get it by tomorrow (September 23), before the price increases.

    P.S. Steph leads Trends for the Hustle, one of the world's largest email newsletters, so she definitely knows what she's talking about.

    Get Doing Content Right At 20% Off
    Resources & Tools
    Google Sheets Screenshot

    Sheets For Marketers

    A curated directory of 100+ of the best automation templates in Google Sheets. Don't miss out on these if you're a marketer and want to automate your work.

    Save The Food - 40% of all food in America is wasted. Help combat this problem using the site's resources to curb food wastage. The Guestimator helps estimate how many portions of food to prepare when you're having guests over!
    Answer The Public - Free search listening tool that helps you to discover what people are talking about, based on a single keyword.

      Communities / Newsletters

      GrowthMarketer - Get the weekly email that makes marketing actually enjoyable. Stay informed on the latest news, tools, and insights, for free! I personally learn loads from this insightful newsletter & the accompanying blog.

      Contrarian LivingA newsletter focused on the psychology of money, living a better life and learning to get better every day.

        Take A Brain Break

        Receiptify - Get a receipt of your most played tracks on Spotify. A fun way to share what you're listening to!

        Why You Shouldn't Take Pictures Of Your Flight Boarding Pass - Australian blogger Alex browsed Instagram and found a picture of Australian Prime Minister Tony Abbott's boarding pass. After typing it into Qantas, he unearthed a goldmine which includes his frequent flyer number, flight times for Qantas and passport number. Don't ever post your boarding passes publicly, friends.

          Seen On Twitter
          Mari Pullen Mari Pullen
          @maripullen
          View on Twitter

          One of my favorite ways to share constructive feedback is to reframe as opportunities to take someone’s role to the next level.

          My coworker gave me that tip & I’ve been using it even since. It’s helped me feel less awkward giving feedback while being open & honest.

          34 See maripullen's other Tweets
          Quote Of The Week

          “Working on a problem reduces the fear of it. It’s hard to fear a problem when you are making progress on it—even if progress is imperfect and slow. Action relieves anxiety.”
          — James Clear
          (Share on Twitter)

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          BrainPint

          Written with love in Spain by @JanelSGM
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