Hi there,

We would like to clarify the selection process and criteria for EMERGE CHALLENGE startup competition. We understood that not all the participants have previous experience in international startup competitions with the 1-winner prize.

SELECTION CRITERIA

Criteria for participation in EMERGE CHALLENGE:

  • has received from 0 to €1 million in funding to date
  • develops a global product
  • has a working prototype
  • has some first traction (e.g. paying customers, downloads, signups etc)

Criteria for judging during 1/4 Finals, 1/2 Finals, Finals:

1/ Product / Market

Is the product concept well developed?

Is the prototype ready?

Does the product actually solve a big problem?

2/ Team

Is the core team formed?

Does the team have relevant expertise in the industry of the startup?

Has the team been working together for long?

Does the team have strong leadership?

Does the team have prior entrepreneurial experience?

3/ Business Model

Are the revenue sources clear and feasible?

Does the team know how to actually manage business?

Does the startup have already real users/customers?

Does the team generate revenue already?

4/ Unique Sales Proposition

Does the company have a strong competitive advantage over its competitors?

Does the team know the market quite well?

Does the team have any patents or potential to get a one?

5/ Global Growth Potential

Does the product solve a global problem?

Does the team plan to expand globally?

Are there any barriers to enter other markets/countries and can the product be scaled there easily?

Can their business model work in any country, with developed, developing, emerging economies?

6/ Overall presentation

As this is a pitching competition in the first place, the presentation should also be great.

Scorecard: Each jury had to asses each startup based on each criterion from 1 (low = not so good) to 5 (high = very good) score.



SELECTION PROCESS

You all were selected out of 200+ startup applications from 30+ countries.   

1/4 FINALS

At Founders Day, pre-day of the conference, we hosted 1/4 Finals with 92 startups pitching on two stages. Due to a high number of startups and limited time of one day, we had to run pitches at two parallel stages.  During 1/4 Finals startups were split into themed batches based on the industry or technology so that we could allocate juries who are experts in the field of the pitch batch.

We hosted 10 batches in total with the following themes:  

1)  Batch 1 - Healthtech / Wellness, 10 startups

juries:

Alina Bezuglova, co-founder of EMERGE

Irina Hliabovich, Business angel

Ksenia Sholina, Head of new products, Valenta



2) Batch 2 - 8 startups, Agritech, Cleantech

Danil Khasanshin, CEO of the CMTT publishing house (vc.ru, TJournal.ru, spark.ru)

Aleksander Mokrecki, StarFinder Capital Fund, Investment Director

Alexander Chekan, Haxus, Partner



3) Batch 3 - Hardware, IoT, Robotics, Logistics, 7 startups

Dmitry Kurilo, Facebook / MSQRD, Engineering

Aleksandr Tonnison, Buildit Accelerator, Co-founder & CEO

Rustem Akishbekov, Arkley VC, Partner



4) Batch 4 - 10 startups, Enterprise Solutions

Aleksander Mokrecki, StarFinder Capital Fund, Investment Director

Daniel Hastik, Nextech Ventures, Partner

Oleksandr Komarevych, LVenture Group, Business Analyst



5) Batch 5 - Edtech, HR tech, Martech / Adtech, Proptech, 13 startups

Alex Petrov, Mercaux, Co-Founder & CTO

Alexander Sumin, ClaimCompass, Founder

Kirill Polikarpov, Admitad Invest, Head of Marketing / CEO at Admitad Belarus



6) Batch 6 - 11 startups, Platform / Community / Marketplace

Antonina Binetskaya, Stack by Appodeal, CPO

Konstantin Gnyp, Runa Capital, Senior Investment Analyst

Valentin Toc, Rubik Hub, Community Builder



7) Batch 7 - AI-based solutions, 9 startups

Igor Douplitzky, Orange Fab Scouting, Director, Business Development with Startups

Ivan Kopytov, Microsoft, Startup manager

Kirill Tiufanov, Ruhub.de, Founder, Investor



8) Batch 8 - 8 startups, Fintech / Blockchain, Cybersecurity

Dmitry Levkovich, Softline Eastern Europe & Central Asia, CFO

Kamila Chmielewska, Huge Thing by SpeedUp Group, Startup Support & Program Coordinator

Maxim Ermilov, Strategy&, Managing Partner



9) Batch 9 - Retail / E-Commerce, 10 startups

Alexey Menn, Begin Capital Partners, Managing Partner

Olga Dorofeeva, SmartHub VC, Managing Partner

Daria Reutovich, Rockstart Accelerator, Associate Director Accelerator Programs



10) Batch 10 - 9 startups, Travel, Entertainment & Lifestyle, VR/AR solutions

Dmitry Filatov, Sistema VC, President

Artem Gordin, Google, Manager, Export

Dmitry Kurilo, Facebook / MSQRD, Engineering



Each jury filled in the scorecard with their scores from 1 to 5 for each criterion. After all pitches, the organisers collected all scorecards and calculated the total score for each startup by summing up scores for each criterion. Later we brought together all startup scores into one excel spreadsheet from high to low score. The top 50 startups were selected into 1/2 Finals.

1/2 FINALS

1/2 Finals was split into two batches based on the alphabetic order of startup names. We split 50 pitches into two batches so that the audience could have a break between presentations. Each batch had a different jury panel. It was done on purpose because it’s impossible to keep concentration listening for 50 presentations (each was 3 min long followed by 2 min Q&A) in one go for any jury, that’s why we invited different people for each batch.

1/2 Finals Jury:

1 panel:

Dmitrij Sosunov, Startup Wise Guys, Partner (Lithuania)

Pavel Liber, EPAM, Digital Strategy & Experience Design Senior Director (Belarus)

Diana Lace, Overkill Ventures, Investment and Operations Director (Latvia)

Piotr Wasowski, ArkleyBrinc VC, Founder & CEO (Poland)

Irina Yashina, the Untitled Ventures, Portfolio Manager (Russia)

Pavel Bogdanov, Almaz Capital, General Partner (Germany)

2 panel:

Alexander Uvarov, MTS Startup Hub, Head of Tech Scouting (Russia)

Alexander Chekan, Haxus, Partner (Belarus)

Ilya Inozemtsev, FunCubator, Executive Manager (Russia)

Vicky-Marie Gibbons, Facebook, Programme Manager, Platform partnerships (UK)

Herman Poleschuk, SLON MEDIA, CEO (Belarus)

Bas Godska, Acrobator Ventures (Netherlands)



FINALS

Finals Jury:

Sergey Gribov, Flint Capital, Partner (USA)

Dan Lupu, Earlybird Venture Capital, Partner (Germany)

Rune Theil, Rockstart Accelerator,  Co-Founder&CEO (Netherlands)

Vital Laptenok, Genesis Investments, CEO (Ukraine)

Andrei  Avsievich, Bulba Ventures, Partner&Co-Founder (Belarus)

Ruthy Kaidar, Microsoft, Chief Startups & SW Partners Technological Lead & CEE (Israel)



You can find the documents with scores and can see the scores here https://docs.google.com/spreadsheets/d/1zS-0y9kMOgIyrNcJCSu38mIfc5ccUU1X6ygOXdwMlr0/edit?usp=sharing



All the best,

Alina Rozanova

Startup & Community Lead, EMERGE

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