Hi there,
How's your month been?
Mine's been hectic! Can you believe I only realised that today was the last Tuesday of the month when I woke up this morning?
I feel like I did a lot this month, both in terms of my day job and my author business, but didn't really get much done. Have you ever had a month like that?
In terms of the author stuff, I did a lot more work on my website, and re-organised my posting schedule for my Twitter and Facebook pages. I also released a new edition of the ebook version of Memoirs of a Guardian Angel, fixing some typos, making the use of em dashes consistent, and adding a call to action in both the front and end matter, telling people how they can get a free book if they subscribe to this newsletter. This means that if somebody views the free sample at their favourite store, that section is among the first things they see, even if they end up not buying the book.
Thanks to everyone who helped spread my Facebook ad in the beginning of the month. I got 34 clicks from 788 people reached, which is a click-through rate of 4.34%. Which is fantastic... but I still didn't get a single sale.
I don't think I can optimise the landing page any more than it is already, which makes me think now that perhaps my targetting wasn't optimal after all. I did get a comment from a wonderful lady who read the free sample and picked up a typo. I fixed that typo as part of the new edition of the ebook, but it was probably too late for her.
Oh well, maybe I should stop trying to advertise Memoirs on Facebook now, and just get on with writing the next book. 😉
I also only read a single book in May, and that was way back in the beginning of the month (I'd started it in February). I'm busy with the second, but the day job's just been so busy, I haven't had the chance to sit down and read.
Hope you've had a better month. 🙂
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