Creating a Job Posting - Jacqui suggests...
Between COVID-19 restrictions, the Great Resignation and “Quiet Quitting,” it feels impossible to find the perfect ‘people piece’ for your business or organization. Even before 2020, getting the right person for the job took a lot of time and energy. With recruiting becoming a priority for businesses, here are some tips and tricks for employers when creating career postings.
1. Double Check Your Job Ad –Check, check and double-check. Your job ad should be error-free and easy to read. Also, get a fresh set of eyes on it by asking a coworker to proof it, use a spellchecking app, or read it out loud to ensure your ad is clear and concise.
2. Keep it Short & Sweet – Your job ad is not a novel, and you do not need to tell applicants the whole story of the organization or every detail of the job. Instead, keep your paragraphs tight and bullet point the essential tasks and requirements. As a bonus, when you ask them what they know about the job, you can find out if they put effort into looking it up!
3. List the Salary Range – Effective June 1st, 2022, PEI employers must include pay information in publicly-advertised jobs. Even where this isn’t required, you’re more likely to get applications if you list the salary range. Indeed Canada claims companies that post-pay data receive up to 90% more applicants. With conversations around salary becoming less taboo, it’s better to be transparent and strive for fairness from the jump. (Pay transparency legislation for Newfoundland and Labrador coming soon?)
4. Include Job Benefits – Similar to #3, applicants like knowing what perks are available, so make sure they add value.
How can you tell? Ask your current employees about their favourite part of working for your business/organization. Job ads that include four nonmonetary benefits increase the chances of a job seeker applying by 20%.
Need extra support in hiring? Connect with Jacqui! jacqui@resolveHR.ca or call 709 749-2430