C.oncept
What is the primary obstacle in learning from books and other people’s advice?
I believe that it is the fact that everything depends on context.
A tip someone describes in a book is accurate in the very context it was discovered.
A piece of advice given by someone else is always biased by their limited knowledge and understanding of the context of your situation.
A person we meet and find smart in a conference may change their behavior when hired in your company.
That’s why it so difficult to get a quick fix in business.
How to approach the context challenge?
- Be aware of the change in context. Awareness in the key.
- Experiment with new ideas in a small scale to limit the risk.
- When engaging advisors aim for a long-term cooperation not for a one-time shot. The time invested in getting to know your company context is invaluable.
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