'Reflecting' on the past - Early hot stamped holograms - The Mirrorstone
Hot stamped registered image holograms were really quite rare in the general print market in 1985.
The Mirrorstone written by Michael Palin (designed by Richard Seymour) was perhaps the first hard back book to incorporate beautiful illustrations (by Alan Lee) with deep and bright holographics, in register to the print.
Hot stamped registered holograms - The Mirrorstone
Our Operations Manager, Mark Filby talks about one of the first hot stamped registered image hologram projects
When I joined the printing industry, hot stamped registered image holograms in commercial applications were in their infancy. I was fortunate to be a trainee working on some of the first commercially applied hot stamped registered images.
The Mirrorstone was not only one of the first times that stunning artwork and holograms had been brought together but it was also a test of the application technologies to apply multiple images in register to print on a sheet fed press.
The presses used in this project were developed in-house and were based upon Heidelberg SBD sheet fed cylinder presses with hot stamp conversions. New foil control systems with hologram registration had to be designed, installed, tested and the firmware evolved for reliability.
I fondly remember the challenges for the production team; hours of testing, stop/start trials whilst also trying to preserve limited quantities of holographic materials. This was a very demanding job in those days.
Registered image hologram application has advanced considerably since The Mirrorstone.
Machine firmware, foil guiding and accuracy in the electronic control systems has improved the reliability of the entire process. Security Foiling's current range of presses have benefited from many years of hologram systems knowledge as well as advancements in the holographic hot stamping foil to improve set-up times, reliability and reduced process waste.
Next time, we will look at other types of hot stamping and compare projects from the past with todays technology.
Mark has worked in the security print sector for more than 21 years having previously occupied various roles in pre-press, production, and QA in print finishing, specializing in hot stamping and embossing.
He was an active participant in Project Genesius, a partnership between the UK Print industry and the Metropolitan Police to seek law change which resulted in the Security Printing Equipment and Materials (offences) Act 2015. He received a local business award for Community Safety and Crime Prevention in the same year.