With American workers quitting left and right, some companies are getting creative to attract and retain employees.
Beef and pork giant JBS USA Holdings is helping to build homes for employees to buy. Levi Strauss & Co. is offering free computer coding classes. Retailers Target, Walmart and Amazon are offering to help pay for college tuition and books.
Staffers at Chicago technology firm project44 can use a company-subsidized van—complete with a bed, a toilet and shower, and Wi-Fi—so they can combine work with family road trips. When the company opened up spots recently through the end of the year, dates were booked within five minutes. Employees can work from the van or use it for vacation. The company covers the cost of the rental.
David’s Bridal is inviting employees to model in its advertising. It didn't start out as a retention tool but more out of need when the company couldn't access professional models it turned to its 11k employees. Modeling proved so popular with employees that once the stores re-opened, the retailer continued using its staff, this time in professional photo shoots.
Employees get manicures and have their hair and makeup professionally done, services paid for by the company. They are trained to walk and pose for the camera.
David’s Bridal said employee engagement scores—which it says measure the connection employees have to the company—are up nearly 20% compared with pre-Covid levels.
Short Squeez Takeaway: It's refreshing to see companies giving their employees something more than rotten fruit baskets and allowing athleisure in the office. Now only if investment banks could do something for their employees besides raising salaries any time something goes wrong. (the van idea is dangerous tho, 1st year analysts ain't coming back from that trip lmao)