Happy Tuesday ,
The responses to last week's poll have been so helpful as I work on updating my course Writer, You Need a Website: 5 Days to Your First Author Website (click here to be added to the waitlist and get the flowchart "Do you need an author website?").
If you already responded to the poll, thank you! If you didn't, you can still fill it out below. Thank you again in advance.
This week I'd like to share a quick tip for those who already have an author website all set up.
Do you use a service like linktr.ee to host all the links you reference in your IG posts or stories?
Here's a simple way to drive traffic to your own website instead of to some other service's site: create your own "links" page on your site and share that page in your IG bio and elsewhere.
Here's what that looks like on my site: liyunalvarado.com/links
If you're generally comfortable with updating your website, but have are not consistent doing it, creating a single "links" page can be a great way to get into a good habit of keeping at least one page on your site current.
Plus, ever since I started hosting my links on my own website, that "links" page has had the most traffic -- not a ton of traffic since I still have a modest IG following -- but regular traffic and much more than when I just linked to my home page.
Here are some examples of what you might include on your "links" page:
- New Publications
- Upcoming Readings & Events
- Newsletter and/or Blog Archive
- Your Bookshop
- Other promotions
And once you entice someone onto your site, they might hang out a while and learn more about you and your work. Another win.
Keep in mind this catchall "links" page isn't just for IG. You can share it on Twitter, FB, in newsletters, in your email signature, etc etc etc.
So if you've been feeling badly about not making regular updates to your website, first of all cut it out, you have enough going on without beating yourself up about another thing.
Second of all, experiment with adding a new "links" page to your site and see how that works for you. Then keep me posted on how it goes.
And for those of you who don't yet have an author website, next week I'll share 5 Reasons to Create Your First Author Website (even before you think you need one). In the meantime, click here to get on the waitlist for the course Writer, You Need a Website: Five Days to Your Author Website.