What's the problem with long-form content and lengthy newsletters in general (like this one)? In most cases, the problem is not the content - although there are surely situations where the problem is in the content and design of the content.
The problem, I think, is the moment the person receives the email. Since you are probably currently at work, you might open this email for just a second and decide to read some of the links at a later stage - after all, you're at work, and you have supposedly work to do. But this hypothetical later moment never arrives because there are already ~78 new emails all promising to make you feel better when you unlock your phone the next time. Plus, of course, all other notifications pilling on top of your smartphone.
Or in other words, we are often not deciding what to read and what to watch. We are simply responding to what's happening around us at the current moment.
That's why, don't feel bad about simply watching the recommended videos on YouTube - we all do it. We all choose the path of least resistance to get through the day. The problem, no doubt, is that most of what we really want to read and learn is left untouched.
Since learning new things requires following a certain predefined path and more alone time, this activity gets buried and unchecked because everything else around us feels more exciting.
That's partly why social media sites are so successful. When you're inside, you feel that you have a direct impact on the situation - on the now moment. You see immediate feedback after your interaction with others as opposed to reading something that might be useful 6 or 12 months from now.
But it might have a solution for those who want to concentrate on reading long-form content. Those who are looking for ways to think more about important topics. More time to practice and apply what's presented in great books.
Yes, something big is coming - 19.05.21.
With that being said, I want to thank all of the book lovers who participated in the survey I've shared in my last newsletter. (The form is still open if you want to complete it.)
It seems that we all don't have enough time to read the books that are quietly sitting on our reading lists. And, we all need some sort of accountability, exercises, and gentle nudges to keep us on track with our reading and doing goals.
Plus - another interesting takeaway from the survey - most people think that online communities quickly turn into huge time-wasting rabbit holes.
In the next newsletter (hopefully) I will share my response to the feedback I've gathered. I really do believe that it will be of value for people who are looking for ways to better interact with great books.
(If for some reason your email client decides to clip the email, click here to see the full content).
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