How To Get Started Building Your Email List FREE 📧📃


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Everyone's telling you that you need to build an email list, but no one's telling you how!

You know I got you. Here's what you need to know up front:

It's easier than you think
You can get started FREE
Don't overthink it
Your email list is the most important asset you can build for your brand

I've used SEVERAL email marketing platforms. I got into detail in this blog post all about that.

The TL;DR version is after 4 platforms in 6 years, I've settled happily with MailerLite.

MailerLite is FREE for up to 1,000 subscribers. That means you should be making money form your list before you have to start paying for it.

What You Need

MailerLite has a bit of an approval process. It's easy, but you do need either a completed website or a social media profile. You need to be able to articulate in writing how your business works. Get more details from MailerLite themselves here.

It is also helpful if you have a free incentive to offer your potential subscribers. This can be a PDF book, short story, etc. Give them an irresistible reason to sign up.

Let's Get Started

Step 1. Go here and create an account - https://dalelinks.com/mailerlite

I think you'll find this process fairly intuitive. It should take you less than 10 minutes.

The last step is to submit your account for approval. This usually only takes a few minutes.

Once you receive email notification that your account is approved. Move on to the next step.

Step 2. From your Dashboard, click Forms in the left navigation.

This is how you will capture email addresses on your website. I'm going to show you how to set up a quick and dirty form, but you'll notice that you have options with MailerLite.

You can create pop-ups both for list building and promotion.

Step 3. Click the Embedded forms tab and click Create.

MailerLite will prompt you to name your form and create a Group. The Group is your main subscriber list, so name it accordingly.

Click Continue.

The form builder will open.

You can click the heading, text, fields, and button to customize them.

I suggest adding a Name field, customizing the color of the button, and also the text on the button.

Create a compelling call-to-action.

You can customize the Success message by clicking the corresponding tab at the top.

Click Done Editing in the top-right corner when you're finished.

Step 4. Embed the form on your website using the code provided.

If you need help with any step, put your Googling skills to work!

No Website? No Problem!

So you signed up with Facebook instead of a website? No problem. You can set up your sign-up form on your Facebook Page (it's got to be a Page and not your Profile).

Click Integrations in the left navigation of your MailerLite Dashboard.

Click Use next to Facebook and follow the prompts to set that up.

What Should I Send to My Subscribers?

Subscribe to some author email lists to see what they're sending.

What do you like?

What catches your attention?

Take notes.

Here are a few ideas: