With client work, there’s a built-in accountability system. You do what you said you will do, or the client doesn’t pay you.
That kind of relationship works well for both sides of the arrangement.
Working in your business gets all the attention because there are natural consequences if you don’t.
But what about that long list of things you’d like to get done for your business?
Finding referral partners
Writing blogs or making videos
Organizing your expenses
Updating your website
Continuing your education
For most of us, there’s no real accountability to get those things done — no matter how desperately they may need your attention.
Constantly trying to tread water is exhausting, and this ends up being the reason a lot of people burn out — they just can’t seem to make their business work the way they’d hoped. But, that shouldn’t come as a surprise if they’re unable to spend any time working on their business to help it succeed.
In an airplane, the flight attendants remind you that you have to put your oxygen mask on first — otherwise you won’t be able to help anyone else.
The same is true for your business.
If you’re not nurturing the growth and stability of your business, eventually you’ll fail your clients too.
For me, the best part about TABLE (our private mastermind groups) has been the accountability. Of the 35-40 active members at any given time, most are making goals each week to do something working on their business instead of just in it.
And the results are pretty incredible…
Since the start of the program, members have accomplished 1,334 individual goals (yes, we track them!) — many of which would have died on the backburner without the accountability, support, and encouragement from their fellow TABLE members.
From raising prices, to producing content, finishing their agency website, launching new products & services, taking time off, firing bad clients… the list goes on.
Accomplishment is contagious, and being around people who are making huge strides in their business has a direct impact on everyone else’s motivation to do the same.
If you’re interested in joining, we do have a couple of spots opening up in August and applications are open.
If nothing else, I’d like to encourage you to write down one thing you need to get done for your business, and make it a priority this week. Put it at the top of your to-do list, add it to your project management system, and tell a partner, spouse, or friend about your intentions to get it done.
The only way to eat an elephant is one bite at a time!