You must have heard the line 'Data is the new currency of this age'
Today, we all are somewhat aware of data privacy and data misuse.
But there is a human tendency that 'If it's not broken, I don't have to fix it'
Although we know, we don't pay enough attention to our online data.
Today, the world's top 10 companies are data-based platforms.
You name it, Google, Facebook, Apple, Alibaba, etc.
If you ask these companies where is the money?
They would perhaps say, money is on the list.
Money is on the list where millions of data of people are listed.
You might think that you are using Facebook or Instagram or even Google for free?
But actually, you are paying a price, the price of your data.
How do you think these companies earn?
Your data is being captured and sold and resold and then targeted right back to you to sell you more things.
That is why you see the advertisement of the same product on Facebook you just searched on Google.
But the real question is, are you getting the fair value of exchange?
You are exchanging your personal data like email, name, address, phone number, debit/credit card number, etc.
Most people just post some pictures on these social media platforms or like and comment on others.
It doesn't seem fair to me.
They are making huge profits with your data.
But what are you getting in exchange for your data?
I am sure that you have subscribed to my newsletter because you thought you would get to read some good and valuable stuff.
I am trading my content in exchange for your email.
You should ask the same question to Facebook or, Instagram, or any other social media and app.
What value are you getting from them?
I sincerely hope that in the coming days we will get better value from the data-based companies in exchange for our personal data.
Please be careful of your data. Your data is your huge asset, don't be ignorant.
Check your email inbox.
Are you getting emails from some unknown people or companies?
If yes, then unsubscribe them.
Be mindful of your online presence.
Today's thieves are not on the road but on the internet.