Engaging superfan communities through digital tokens.
Smart, strategic use cases for NFTs are emerging. It is particularly exciting to see how certain brands are using NFTs to develop “superfan” communities. These communities can eventually be leveraged to revamp and modernize their loyalty programs.
By offering NFTs, marketers have a new way to identify high-value superfans who are most passionate and eager to spend money with their brand.
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Read more on this topic: Why NFTs are better than traditional subscriptions?
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