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We’re entering a time when all platforms will be built, operated, and owned by passionate users coming together to create a product movement with real purpose.
This means cheaper, more accessible pathways for people to come together to work on great ideas, solve important problems, and enjoy the rewards.
This movement is playing out globally, in many places you might not expect. Take Africa for example—it’s a hotbed of innovation that’s especially strong in fintech.
On my podcast I recently welcomed James Scott, former Chief Digital Officer at Absa Group’s Corporate Investment Bank in South Africa—now setting up venture opportunities in Africa.
In addition to that, the trajectories of companies are increasingly being dictated by the communities they cultivate and the people they connect, as opposed to the audiences they build.
An audience is about consumption; a community is about participation and co-creation.
In contrast with companies pushing ideas onto customers, communities pull ideas from members and improve the product or company for everyone through active participation.
One area where this is showing up strongly is the booming gaming and eSports industry, where robust communities form around popular games.
My other recent podcast guest David Chen is a leader in the eSports world.
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