Mailchimp: bootstrapped by two co-founders, recently acquired by Intuit for $12 billion. After hearing about the acquisition, I got curious about the story behind MailChimp. And it's a good one.
Turns out, MailChimp was actually started based on a failed project. After creating an e-greeting card company (which never took off), Ben Chestnut and Dan Kurzius, co-founders of Mailchimp, started a web consultancy business.
While working with small business clients, they started to get a lot of questions about email marketing. So, they re-used some code from the e-greeting company and started MailChimp on the side. This allowed them to grow without any risk (they were still making good money doing consulting) and it gave them some extra income.
Lessons learned from the story?
- Always keep your failures in the back of your mind. You never know when they’ll come in handy again, either via some old code or just helpful lessons.
- Freelancing is more than just trading your time for money. It can inspire billion-dollar business ideas. Don’t be afraid to get started -- and don’t give up on it too soon!
- Keep your eyes (and ears) out for new opportunities. Being a good listener can pay off.
Become a Facebook Group moderator. I read about someone this week making $1,500/month from a single coaching client who runs a private Facebook group. I believe it too as I've been a member of some private coaching groups before, and they ain't cheap.
To get started, try joining existing Facebook groups related to topics you're interested in and engaging with them. Some things you might be tasked for: 1. Creating content that engages the group 2. Booking clients 3. Welcoming and adding new members 4. Answering questions.
Using Nextdoor to find clients. I recently signed up for Nextdoor (the neighborhood social media app) just to see what it was like, and I’m pertty surprised at the number of money-making opportunities I’ve already seen in my neighborhood. People asking for cleaners, babysitters, tutors, people with trucks to help them move, etc. Check it out if you haven't already! Might spark a service business idea for you
She traded her way from a bobby pin to a tiny house. I’ve seen a lot of these “trading from something worthless to something worth a LOT” stories. This one is one of the better ones because the trader made zero trades with friends or acquaintances, and never traded for cash.
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